How to Improve Profitability Starting Today. As entrepreneurs, we tend to get caught up in the myth that bigger is better.  Instead we should be searching for ways to improve profitability  More is More etc.  Higher revenue equals more profit, right?  Well After more than ten years of working with some of the largest and smallest [...]

Every business owner dreams of their brand dominating the marketplace.  That’s the clear target of every entrepreneur. Unfortunately, brands don\’t just boom overnight. Only a few can apply that magical combination and great deliverables and the best marketing strategy to create market dominance.  Speaking of the best marketing strategy, you might have heard of Don Miller [...]

Sara Blakley Provided a Masterclass In Lean marketing Many of us hear the advice of the sages \”do what makes you happy\”. Some of us even apply this in finding ourselves and connecting our passion, while others use this as an inspiration to build a business. Normally, we see people blossom where they are planted, Ie [...]

With Marketing and Newsjacking Attention is King. Newsjacking and the Attention is everything world.  As the attention of your prospects shifts so goes the flow of money in the business. Eyes on a page serve as the fuel to the machine.  Most of the time paid ad sources to control the flow of new prospects.  Just [...]

How to Leverage Video Marketing for Search and Social Media Success According to studies conducted in 2018, forty-seven percent of Americans prefer to watch than reading. This trend is accelerating, if you want to get noticed, and make friends with the camera, video marketing will help you win more business.  More people prefer to watch videos [...]