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April 14, 2022
target audience marketing
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Marketing 101, Everyone is Not Your Target Audience!

Marketing is about getting the right message, to the right audience, at the right time.  There is no “right” message for everyone so as you broaden your audience you dilute the message.  Then before you know it your campaign isn’t performing.
April 15, 2022
Sales and Marketing Platforms
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Sales and Marketing Platforms 6 Things to Get Right

Sales and Marketing Platform Overview When it comes to sales and marketing, time is money.When designing the perfect process, support your sales team by putting the most important tasks front and center, and automate the tedious follow-up.There are several qualities to look for in a customer relationship management software (CRM) and Marketing Automation System.Here is [...]
April 14, 2022
call to action cta
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Creating an Effective (Killer) Call to Action CTA

A Call To Action CTA is why you click.  Have you ever seen an email or an ad, and it is so convincing that you clicked on it when you had no intention of looking?  That is a killer call to action.  As a business owner, that is the response you want when someone sees a piece of your digital marketing materials.
October 26, 2020
Sales Training and Development
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Sales Training and Development – Sell Yourself First

Whether the pitch is to a team, a client, an investor, or your spouse, you must sell yourself first. Sales training and development are key to this process.  Don’t work out the bugs in your vision on an unsuspected loved one, employee, prospect, or investor. Practice convincing yourself first, this process is like any other brainstorming. Get it all out first. Trim it up. Say it out loud. Adjust and work on it until you know you have it right. If you know you need to start this process now, you're in the right place. We will help.
April 21, 2022
want to win business
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Sales Training – Do you Want to Win More Business?

If you want your sales team to win you more business, stop treating advertising and sales like one department in your company or endeavor. Advertising and marketing are there to aid a proactive sales team. Not to replace their efforts.  Here are some tips to help your team win more sales.
October 23, 2020
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DOMINATE NOW Available on Amazon!

Dominate, The Best $18 You Will Ever Spend on Marketing. I wrote the book Dominate for everyone who...
April 21, 2022
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How to Create a Powerful Storytelling Sales Deck

Creating a Great Sales Deck That Grows Your Business is Easy The secret to creating a sales deck that closes more deals is a fully flushed out and compelling story. If a prospect does not know why your product or service is different, then you are stuck in the pack with no competitive advantage.Storytelling is a [...]
April 21, 2022
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Sales Process – 5 Keys to a Killer Sales

Sales Process – The Key to Growth and Profitability! Your sales process will drive your sales results. That can be a great thing or a disaster. New sales are the key to the growth of your company. Slow or inconsistent sales present the greatest threat to the very existence of your business.Every company has a sales [...]