Our Blog

April 22, 2022

How A Squirrel Helped Create A Billion Dollar Business

How to Create a Billion Dollar Business 101, By Jamie Kern Lima. Inspiration is like a spark that enables us to do and continue in life. Sometimes we can get them from a person we meet, place we visit, movies we watch, and more. But could you believe that there\’s someone who got inspiration from an [...]
April 21, 2022
want to win business

Sales Training – Do you Want to Win More Business?

If you want your sales team to win you more business, stop treating advertising and sales like one department in your company or endeavor. Advertising and marketing are there to aid a proactive sales team. Not to replace their efforts.  Here are some tips to help your team win more sales.
April 21, 2022

Sales Process – 5 Keys to a Killer Sales

Sales Process – The Key to Growth and Profitability! Your sales process will drive your sales results. That can be a great thing or a disaster. New sales are the key to the growth of your company. Slow or inconsistent sales present the greatest threat to the very existence of your business.Every company has a sales [...]
April 21, 2022

How to Create a Powerful Storytelling Sales Deck

Creating a Great Sales Deck That Grows Your Business is Easy The secret to creating a sales deck that closes more deals is a fully flushed out and compelling story. If a prospect does not know why your product or service is different, then you are stuck in the pack with no competitive advantage.Storytelling is a [...]
April 21, 2022

A Simple and Highly Effective Testimonial Strategy You Can Use to Grow Your Brand

Testimonial Strategy – A Guide to Increasing Your Conversion Rates. A great product or service that people need and a good website are not enough. Prospective buyers are brutally skeptical. Use customer testimonials to build credibility to create trust with prospects and turn them into customers.More and more prospects rely on testimonials and reviews to [...]
April 21, 2022
Picking Brand Colors

Brand Colors are More Important Than You May Realize

When it comes to branding color choices for your brand are an integral part of success. Brand colors are seen in logos, websites, social media, emails, tradeshows, marketing, and storefronts. They are a huge part of the creation of your brand. Studies have shown that 85% of consumers base their purchasing decisions on color. What [...]
April 21, 2022
Personalization Tips For Ads and Content

Personalization Tips For Ads and Content.

Personalization calls out your key prospects to drives higher conversion. And as a result, engages your prospect directly to increase sales. Check out this short video on personalization works.
April 21, 2022

Brand Voice Misconceptions

Check out this short video about creating a consistent Brand Voice that your prospects will recognize. Find your brands distinct voice.
April 21, 2022

Martech Solutions Implementation

Martech Solutions to drive down your CPA. Check out this short video about how to reduce your CPA using Martech Solutions quickly and easily.
April 21, 2022
Conversion Optimization Strategies

Conversion Optimization Strategies

Conversion Optimization lowers the CPA in your marketing campaigns. So watch this short video to provide tips to help your marketing campaigns perform better.  Also, check out our YouTube channel Here!
April 21, 2022
Brand Management, Creating Consistency

Brand Management, Creating Consistency.

Brand Management.  Check out this short video I created detailing how to keep your brand image consistent.
April 21, 2022

Marketing KPI’s a Short How to Video

Marketing KPI's.  I created this short video to help you get more from your marketing campaigns.
April 21, 2022

Keyword Planning For Profitability!

Keyword planning is an essential part of an search marketing campaign.  Here is a short video on the subject.
April 15, 2022

Improve Your Digital Marketing Strategy and Increase Sales.

Is your Digital Marketing Strategy Working for You? If not, where is your brand falling short?With years as a digital marketing strategy expert, we help businesses increase their conversions and improve sales.This guide will get you started on building your brand in search, social, and most importantly sales.A value proposition is a statement that answers [...]
April 15, 2022

Team Goals – Punch Today in the Face

Team Goals. Not everything can be measured at the end of a single day.  But not measuring at all is the recipe for disaster.  So the real question is what do "YOU" need to measure every day in order to smash it out of the ballpark on a consistent basis.
April 15, 2022

Are You a Lean Marketer?

Lean marketing is a mindset that allows a business to grow even during the most challenging times. A Lean Marketer knows that growth is earned through creativity, planning, intelligent CPI measurement, and the use of that data to mold your campaigns.  Take the blinders off and watch your sales explode.   Whether you are just beginning [...]
April 15, 2022
copywriting and content marketing

Lean Marketing – 8 Weeks To Excellence

We love copywriting and content. A great story and a compelling call to action will always drive sales.
April 15, 2022

The Use of Imagery in Your Branding Strategy

Visuals and Your Branding Strategy Visuals are a key piece to effective branding strategy.  Think about social media, the first thing that is seen is the image.  While images have always been important, they are even more so now.Studies have shown that 80% of the information that goes into the brain is visual.  This means your [...]
April 15, 2022

The Importance of Choosing Fonts for Branding Purposes

Branding 101 What Fonts Fit Your Brand? Choosing a brand font is not a quick decision to make to have something to check off the list.  Fonts speak about a brand on every asset and piece of collateral.  Did you know that people will form an opinion on the visual alone before ever looking at the [...]
April 15, 2022
Sales and Marketing Platforms

Sales and Marketing Platforms 6 Things to Get Right

Sales and Marketing Platform Overview When it comes to sales and marketing, time is money.When designing the perfect process, support your sales team by putting the most important tasks front and center, and automate the tedious follow-up.There are several qualities to look for in a customer relationship management software (CRM) and Marketing Automation System.Here is [...]
April 15, 2022

Copywriting Secrets to Maximize Profit With More Clicks and Conversions

Copywriting is everywhere. Every form of content you can think of is created around good copywriting.Did you know that the power of good copy can improve your conversion rate by 1000%?The key to creating persuasive copy that converts is understanding how to trigger the right emotions. Emotions that prompt a potential customer to choose you [...]